Brandmark Social Media

5 Reasons Why Social Media Can’t Be Ignored in 2012

brandmarksocialmedia — Tue, 17 Jan 2012 12:00:18 +0000

If your business hasn’t invested in social media yet, then this is the year to do it! And when I say invest, I don’t mean just sign up for profiles and then forget about them. Social media is not about set it and forget it – it’s about engagement. Find out why you need your [...]

Build a foundation and be amazing!

brandmarksocialmedia — Wed, 24 Aug 2011 14:34:48 +0000

Social media marketing can be daunting. This article, by Marketing Profs, helps businesses focus on what needs to be done to harness the power of social media.

Social media marketing can broaden your reach, enable you to engage your audience, and help you create raving fans. So why are so [...]

Vintage tees tell the real story

brandmarksocialmedia — Fri, 19 Aug 2011 12:23:15 +0000

Great post from Copyblogger tying the idea of authentic vintage tees to creating authentic messages that resonate with your customer audience in a meaningful way. Staying focused on marketing content that is in tune with what your customer wants is crucial to success.

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Social reporting takes a step forward in monitoring effectiveness

brandmarksocialmedia — Fri, 01 Jul 2011 11:37:52 +0000

With new tools for tracking engagement, marketing execs focused on social media marketing strategy will be better able to be assess effectiveness. Tools for analytics are evolving rapidly…stay tuned.

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Read Brian Solis, if you haven’t already

brandmarksocialmedia — Wed, 22 Jun 2011 23:31:12 +0000

Solis offers great perspective on why businesses should be increasingly social.

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Thumbs Together

brandmarksocialmedia — Mon, 18 Apr 2011 12:34:49 +0000

David Carr, NY Times media journalist, writes with an astute and humorous perspective about society’s not-so-deft handling of people physically being together, yet being apart with the overwhelming invasion of digital devices in our lives. What is the new norm for human interaction given our digital addictions? Is there any hope for digital detox?

Check out Social Media Examiner’s Top Ten Social Media Blogs for 2011

brandmarksocialmedia — Thu, 14 Apr 2011 23:47:57 +0000

Top 10 Social Media Blogs: The 2011 Winners!

Social media is a big subject. If you’re looking for some reliable places to go for the best tips and social media tactics, look no further!

Our second-annual contest generated more than 300 nominations. Our panel of social media experts carefully reviewed the nominees and [...]

Sticky Albert

brandmarksocialmedia — Fri, 08 Apr 2011 12:56:17 +0000

“Insanity is doing the same thing, over and over again, but expecting different results.” – Albert Einstein

I must admit I stole this quote. Not just from Mr. Einstein, but from a friend’s blog called Souzapalooza, in which she writes with enthusiasm and honesty about everyday life. The quote is so apropos to so [...]

Sassy ham

brandmarksocialmedia — Thu, 07 Apr 2011 12:54:05 +0000

7000 hits on You Tube and counting! Plus shares across Facebook. The Queen of Jordan from 30 Rock uttered just a single word, “HAM!”, and her sassy delivery and self appointment to the “Ham Council” is quickly gaining attention across the country, eliciting smiles from audiences of all ages. It’s fascinating to see the viral [...]

Mobile is the new black

brandmarksocialmedia — Fri, 01 Apr 2011 16:21:48 +0000

Social media’s future is all about mobile delivery. People will access their favorite channels more and more through smartphones and smarttablets and less and less through desktop and laptop computers. All the technological development and advances point in this direction. The question in my mind is, how many people do you know who are really [...]