Hitting The Mark

August 19, 2011
Vintage tees tell the real story
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Great post from Copyblogger tying the idea of authentic vintage tees to creating authentic messages that resonate with your customer audience in a meaningful way. Staying focused on marketing content that is in tune with what your customer wants is crucial to success. […]

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July 1, 2011
Social reporting takes a step forward in monitoring effectiveness
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With new tools for tracking engagement, marketing execs focused on social media marketing strategy will be better able to be assess effectiveness. Tools for analytics are evolving rapidly...stay tuned. […]

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June 22, 2011
Read Brian Solis, if you haven’t already
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Solis offers great perspective on why businesses should be increasingly social. Read full story […]

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April 18, 2011
Thumbs Together
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David Carr, NY Times media journalist, writes with an astute and humorous perspective about society's not-so-deft handling of people physically being together, yet being apart with the overwhelming invasion of digital devices in our lives. What is the new norm for human interaction given our digital […]

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