OptiBrusher
Designed to make oral care simple, effective, and fully accessible.
We helped Optibrusher to create a user-centered microsite with the goal of clearly communicating the product’s value, blending thoughtful design and fundamental CRO best practices. We also developed a professional business card to strengthen brand credibility and deliver a polished, cohesive identity across touchpoints.
OptiBrusher needed a strong digital presence to showcase its innovative full-mouth toothbrush and generate qualified business leads—on a tight timeline. With an upcoming New York City dental convention approaching, Founder and CEO Audrey Rosenberg required a solution that would clearly communicate the product’s value, guide potential partners toward taking action, and make it easy to learn more and submit inquiries.
In parallel, OptiBrusher also needed a professional business card design that would reinforce brand credibility and ensure new relationships formed at the convention had a polished, trustworthy way to stay connected. We delivered the new brand’s assets quickly, providing OptiBrusher with a cohesive, convention-ready presence.
Microsite
We utilized our experience in strategic design, branding, and digital development to create a user-centered microsite for Optibrusher. Our team focused on clean, modern visuals that highlight the product’s innovative full-mouth brushing technology, while ensuring the layout is intuitive, fast-loading, and easy to navigate.
We crafted clear messaging, sourced compelling imagery, and developed user-friendly content that supports both visitor engagement and lead generation. The site’s structure guides users naturally through the story of The Optibrusher, its benefits, and how it works. By blending thoughtful design with foundational CRO (Conversion Rate Optimization) best practices, we were able to create a microsite that feels professional, credible, and aligned with the product’s mission—helping visitors quickly understand its value and encouraging them to learn more or take action.
Business Card
We designed a professional business card that reflects the company’s identity and reinforces trust with prospects and customers. The design incorporates OSHA safety orange, used throughout the website as a bold accent color, paired with clean white space for a modern, approachable aesthetic.
Each card includes essential contact information for Founder and CEO Audrey Rosenberg, along with a scannable QR code that provides quick access to the official OptiBrusher website. This creates a seamless bridge between offline interactions and the brand’s digital presence, ensuring a cohesive and polished experience.
