As we wind down the year, it’s a great time to perform a simple marketing checkup. When was the last time you evaluated the effectiveness of […]
Maslow’s famous hierarchy of needs posits that the highest-level human needs have to do with creativity, respect by others, and belonging to a group. That’s why […]
Social Media is a growing and ever-changing tool that can be extremely useful to marketers as they strive to build awareness of their brand.
There’s no doubt that the term “digital overload” in our personal and professional lives is an understatement. We are exposed to constant messaging through our phones, […]
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