June 2, 2023
Is your business’ marketing program reactive and not proactive? Are you finding it challenging to stay on course and implement all your initiatives in a timely […]
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May 1, 2023
Marketing is about connecting to your ideal customer, being distinct from your competition, and communicating well that your product or service meets the needs and desires […]
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September 21, 2021
Today, the customer journey is as complex as it’s ever been. People jump from one channel to another, often multiple times before they make a purchase. […]
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December 14, 2020
Maslow’s famous hierarchy of needs posits that the highest-level human needs have to do with creativity, respect by others, and belonging to a group. That’s why […]
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