There’s no question that data and metrics are at the top of every marketer’s mind - - and it’s also an absolute truth that it is a giant task to sift through the thousands of tools out there to help you gather the right data, the critical key insights and make sense of them. We all seek to dev […]
Fourth Quarter is here, and it’s critical to proactively plan to end the year on a strong note so that you can use that momentum to launch into 2020. This can be an overwhelming task for many businesses but it doesn’t have to be. Here are four important items to consider in planning your launch […]
Does just the thought of SEO spook you? With over 4 million blog posts being published each day and over 5 billion Google searches being made, how do you stand out? […]
As one of the largest retailers and digital platform in the world, Amazon is now the 3rd largest advertising platform behind Google and Facebook, according to the Socialmediaexaminer.com. “In 2018, Amazon generated a staggering $10 billion in ad revenue”, far exceeding forecaster’s expectation […]
Does just the thought of SEO spook you? With over 4 million blog posts being published each day and over 5 billion Google searches being made, how do you stand out? […]
Social media has completely changed the marketing and advertising landscape as well as the consumer's mindset, and the millennials, aged 18 to 35 years of age, were at the forefront of this change. More than nine-in-ten Millennials (92%) own smartphones, according to a new analysis of Pew Researc […]
One of the most important things to understand when designing your Search Engine Optimization (SEO) campaign is that you are trying to optimize for T W O audiences - your potential clients AND search engines! Search engines are always working to refine their service to deliver search results that ac […]
There's no doubt that the term "digital overload" in our personal and professional lives is an understatement. We are exposed to constant messaging through our phones, voice-activated virtual assistants, computers, televisions, cars, watches, supermarkets, favorite coffee joints and in just about ev […]