segmentation Archives | Brandmark Studios

Hitting The Mark

December 17, 2020
2021 Coming into Focus

As we wind down the year, it’s a great time to perform a simple marketing checkup. When was the last time you evaluated the effectiveness of […]

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December 14, 2020
Marketing With Purpose – How to be Relevant in 2021

Maslow’s famous hierarchy of needs posits that the highest-level human needs have to do with creativity, respect by others, and belonging to a group. That’s why […]

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November 9, 2020
Why are some prospects buying, and others aren’t?

Today, the customer journey is as complex as it’s ever been. People jump from one channel to another, often multiple times before they make a purchase. […]

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July 28, 2020
Position Your Brand for Success

Brands can take a leadership position by adopting a positioning framework. Learn about the top three drivers that your brand needs to have to relate to […]

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