marketing planning Archives | Brandmark Studios

Hitting The Mark

July 28, 2020
Position Your Brand for Success

Brands can take a leadership position by adopting a positioning framework. Learn about the top three drivers that your brand needs to have to relate to […]

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July 27, 2020
The Popular Kid on the Marketing Block: Podcasting!

Podcasting is an important content marketing tool that is effective as part of a digital marketing plan. Marketing plans should include podcasting to drive awareness and […]

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April 6, 2020
Communicating in Crisis Mode

The global pandemic we now face will have implications throughout our lives. In the business environment, the impact may come in many forms, such as in […]

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April 6, 2020
You’re cancelled!

Today’s cancel culture calls out brands or personalities for behavior considered unacceptable and it can stifle marketing initiatives if businesses aren’t attentive to it. The fact […]

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